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Do you have a plan?

SIMA Group proposes a three-pronged business strategy focused on profitability (revenues, purchasing and operating costs), a sophisticated and up-to-date business model and a deep understanding of the market. A unique offer aimed at increasing your sales, improving your competitiveness and implementing solutions adapted to your company!

Competitive advantages

  • Purchasing power
  • Supply chain resilience
  • Marketing programs
  • Rebate program
  • Product exclusivity

Becoming a SIMA merchant means:

Benefitting from a turnkey business solution

  • Purchasing power
  • Strength of group purchasing
  • Marketing support

Joining forces with a well-established group that ensures the profitability of its merchants with regards to:

  • revenues
  • purchasing and logistics
  • operating costs

Boosting your bottom line thanks to numerous advantages, including:

  • Marketing programs
  • Effective management system
  • Numerous services in place to ensure community integration and sustainability
  • Management of supply, storage, availability, etc.

Choose SIMA

For its advantageous business model

  • Update buying habits
  • Develop marketing strategies
  • Oversee brand image, positioning and visual identity
  • Improve the in-store customer experience
  • Accelerate the shift of merchants towards digital technology
  • Recruit to attract, train and retain talent

For its extensive understanding of the market

  • Establish consumer profile types
  • Segment target markets
  • Identify purchasing behaviors and consumption habits
  • Increase its members presence on social media

A full team to support you

  • Procurement and purchasing
  • Digital and print marketing
  • Merchandising
  • Consumer financing
  • Customer service
  • Administration and accounting
  • Transportation and logistics

Only at SIMA

Over 100 exclusive products,
accessories and product lines

As a SIMA merchant, you enjoy a wide range of exclusive products at the very best prices as well as large inventory availability in our distribution centres. Take advantage of offers that are as beneficial to you as they are to your customers!

  • Distinction
  • Inspiration
  • Calypso

SIMA Group in numbers

years at the service of its members

Solidly established since 1991, the SIMA Group works year after year to improve its offer for all its independent merchants.

dealers in Canada

The SIMA Group is the largest pool, spa, gazebo and patio buying group in Canada. Our network now includes more than 35 stores across Canada!

affiliated suppliers

The SIMA Group has significant buying power to negotiate advantageous agreements and competitive prices for its member stores.

Digital marketing support

Social media performance

Presence and publications on social networks to broadcast promotions and relevant content, attract new customers and increase web traffic from social networks.

Site Web perforPowerful, current and optimized website.

Created in 2020, the new website showcases the range of products, services and promotions, content relevant to customers and offers each merchant a personalized page. The site also offers video capsules focused on the customer experience.

Increased presence on search engines

A team of experts works closely to ensure that SIMA achieves targeted results while increasing the visibility of the brand and associated merchants. Effective strategies are constantly optimized.

Choose your SIMA offer

Associate Dealer

Take advantage of the entire SIMA co-branding offer, the buying power and all the benefits of the SIMA Group, established for the last 30 years. Join SIMA Pools & Spas as an associate dealer!

Affiliate Dealer

Benefit from the buying power of the SIMA Group to obtain quality products at the best prices. Become an affiliate dealer and benefit from many exclusive product lines.

21 Associate Dealers

Ontario

Hawkesbury
Kingston
Orillia
London
Sarnia
Windsor

Quebec

Rouyn-Noranda
Val-d'Or
Trois-Rivières
St-Jean-sur-Richelieu
Chambly
St-Eustache
Sainte-Marie
L'Assomption
Gatineau
Beauport
Joliette
Terrebonne
Jonquière

New Brunswick

Rothesay

Nova Scotia

Westville
Dartmouth

14 Affiliate Dealers

Western Canada

Red Deer AB
Kamloops BC
Penticton BC

Ontario

Prescott
St Thomas

Quebec

Fabreville
Hudson
Laval
Montmagny
Mont-Tremblant
Sainte-Catherine
Saint-Tite
Sorel
Vaudreuil

Have a question? Write to us!

Des questions? Écrivez-nous! - Groupe